Posts Tagged ‘real estate leads’

Using Twitter for Professionals

Saturday, May 1st, 2010

Who knew Twiter would become such a big deal! Now it’s for everyone. And what better way to pick up things like business prospects and real estate leads.

If you think that Twitter is only for teenagers with nothing to do online, then think again. Twitter has so many benefits that even professionals who are not fond of social networking sites, actually signed up for Twitter. Look around you, even actors, politicians and famous personalities have Twitter accounts. Now doesn’t that say something?

1. Follow accounts from different news channel.

While you don’t have to know everything, browsing the latest news and headlines keeps you updated on the latest happenings. You would even know when new movies are going to be released faster than your local newspaper.

2. Encourage discussion.

If some stranger asked you something, then politely try to help him out. This is the internet, you do not have to know a certain person thoroughly before you could ask him a question especially if it’s regarding his job or expertise. That is why many companies create their accounts to receive feedback or inquiries from their clients. You may also raise questions to break the ice. Some times it’s funny things, like owning similar copper bottom cookware sets, that starts the conversation.

3. Refer useful links.

This works both ways, the people you refer to, would appreciate it and follow you back. Meanwhile, people who are interested on the same topic and find you link useful would follow you as well. The idea is to get more followers who share the same interest. If you like buck hunting knives, chances are that others do too. This gives you a filtered network of followers. Thus when you post something about let’s say a new set of pliers, you could be sure that at least several your followers would find this useful.

Always remember that in this age using Twitter for professionals is an important task; through your tweets you might find people who would affect your career path and so post intelligent comments and refer relevant posts.

Getting Started in Real Estate Investing with Pre foreclosures

Friday, April 23rd, 2010

Many people these days are looking for a new work at home opportunity and real estate investing could be just what they need to achieve their financial goals. Many people think real estate investing is only a rich man’s game and that it takes big bucks to play. The truth of the matter is that if you buy right it is nearly impossible to loose.

One of the secrets to real estate investing like any other business, is that if you work hard and do your research you will make money. You have to be willing to work harder than the other guy, but this often isn’t really that difficult when you consider how lazy many people out there are.

Getting your start in the real estate market is the hardest part of the game. There are definitely barriers to entry but with some hard work and determination you can overcome these barriers and make them a thing of the past.

My first suggestion is that you avoid becoming a jack of all trades in the real estate business. The success stories come from those individuals that specialized in one area and became experts. That said using the pre foreclosure market can be a great way to break into the real estate investing business. Here are a couple of reasons why the pre foreclosure market can be great place to start.

Everyone is motivated

No one wants the pre foreclosure, not even the bank that is trying to take possession. The homeowners probably just want out, and the neighbors don’t want a vacant house sitting there collecting weeds for the next 6 months. Foreclose cost everyone money. If you can offer a solution you can be a game changer.

As I already said, the bank doesn’t want the property

This is no secret, but why then do the foreclose? Simple, it cost them more to hang onto a nonepreforming loan than it does to go through the hassle of foreclosure. That said foreclosure still cost them a fortune. A single foreclosure can cost a bank tens of thousands of dollars and restrict their ability to loan out more money. Banks are not in the property management business and don’t want liabilities sitting on their balance sheets.

This is a specialized area of the market

Pre foreclosures represent a very important part of the real estate cycle. The area effectively the start, meaning that when you deal in this market you are dealing in the wholesale market. This means that you are dealing with investors. Investors are more savvy than retail buyers and are also more willing to buy property as is. This is a niche that you can exploit.

Avoid the competition

Ever heard of buying a foreclosure at auction? I am sure you have and so has everyone else. That is why buying at an auction is possibly the worst way to buy. IN some situations you may have to pay for the entire house on the spot without actually looking inside. Getting the good deals before they even go to auction will ensure that you don’t have to deal with this level of competition eating into your profits.

Real estate investing can be a lucrative business, the hardest part is getting started.

Websites as a source of real estate leads

Tuesday, December 30th, 2008

Websites are a great way for you to generate plenty of real estate leads but first, you will need to make sure your websites comply to these rules to have an effective online marketing strategy through your website:

Site design

The site do not have to be exceptionally high tech or beautiful. What’s most important is that it must be clear and simple where visitors can quickly find what they wanted once they are in your site. If visitors find the navigation of your site difficult to handle, they will simply go somewhere else where it is easier for them to search for information.

Content, content, content

This is as important as your site design because obviously, visitors only go to your site for what you have to offer there. Make sure you load lots of clear pictures and full information written in a clear and concise manner. Your visitors may be looking for properties or guidance to sell their property so you may want to impress them with your professional content so that they could decide to go to you for help with their property problem.

SEO

Even as you develop your content, you will need to incorporate search engine optimization into it so that your site get noticed  by search engines. You should optimize your homepage for the keywords you want your site to be associated with. If you have no idea how to do this, then get some expert help.

Reply to inquiries

No inquiries, no matter how casual it may seemed, should be ignored. If a site visitor goes to the trouble of sending you an inquiry, the best you could do is to give a professional reply. Who know? The visitor may turn out to be a prospective client after all.

Lower your expectations

Do not expect your website to bring you millions in real estate sales within a short period of time. Don’t forget, this is a very competitive industry and practically every agent has a website. So, even if your website managed to generate one sale but you earned a commission of $10,000 from it, that is good enough because I am sure the cost of setting up your website is much, much less.

More tips to generating real estate leads

Tuesday, December 30th, 2008

Foreclosures are increasing at an alarming rate and the real estate industry is literally in the dumps. However, it is also a time when there are more real estate leads than ever because people need to sell and yes, there are still people who want to buy!

So, yes, real estate leads are aplenty. Are you getting any of these leads at all? Have you set up an effective system to capture leads which could be converted into responsive prospects who will eventually sell or buy?

If you answer no to both questions, don’t worry. Here are more tips for you on how you could generate more leads. If you really want to get those leads, then you must apply the strategies you develop consistently without fail. You should work smarter to use tools and strategies for your lead generation campaigns that won’t eat too much into your time.

Here are some tools you should think about using:

Signup forms
You should have signup forms in your website so you could have a saved list of names of those sign up for your newsletters at your website. You can even offer incentives to people to sign up such as giving them free real estate tips, tools and resources.

Auto responder
Auto responders are great tools to process the request for information submitted through your website. The auto responders will automatically deliver your newsletters to those who sign up and even deliver any additional gifts in the form of ebooks and tools from time to time. It will save you plenty of time and at the same time, present a professional image of you with its consistency.

Go back to studying
We all learn something new each day so why don’t you set out to learn more about lead generation. Study and read all about lead generation so that you can formulate more effective new lead generation strategies.

Using expired listings to get real estate leads

Tuesday, December 30th, 2008

As much as this sounds strange, it is quite true that you can generate a lot of fresh real estate leads by using expired listings. If you can get a good listing, you will be able to generate and abundance of leads. Many real estate agents are spending a lot of money on lead generation, fees, advertising costs and feeling the pinch especially when it all does not result in good leads.

Well, you can get good lists with an expired listing system that will give your more leads and listing than you thought possible. So, it is time that you start adding expired listings to your inventory as more of these listings are expiring now than before due to the collapse of the real estate industry.  More than a million foreclosures in recent times has made it difficult to sell regular home listings so these listings remain unsold and expired.

I’m sure you are aware of the alarmingly high number of foreclosures each week which goes to show that it is very difficult to sell average home listings in a highly competitive market. However, listings are still what you need to keep in your inventory. Sure, you won’t be able to sell off all the ones you have but it is wise to have more now as you will be more secured when the market turns around and become a seller’s market again.

As bad as it looks now, the real estate market will eventually turn around and agents with a large inventory of homes will be the one to have the last laugh, all the way to the bank. In order to generate more real estate leads, you will also need a good real estate marketing system.

Using an expired listing system is one of the best lead generation strategies you could have. Once it’s up and running, you will be able to keep it working by investing only 30 minutes each day to add new names to your list of prospects so that you could print and mail out letters to them.

Just think, you will be generating loads of real estate leads in no time and at such low costs too!

Tips to getting real estate leads

Thursday, December 25th, 2008

Are you looking for more real estate leads but do not have a lot of money to spend on getting them? Well, don’t fret about it as there are other ways to generate leads while giving back to your local community at very low costs! Lead generation is indeed a never ending and very challenging process.

In the real estate field, you will need a lot of leads to succeed. Here are some tips on how to get the leads you need for your real estate sales.

1. Your children and their schools
Yes, schools are one of the best networking site for you to establish relationships and get loads of repeat customers. Just make darn sure that everyone knows you are a real estate agent by wearing something to promote your business such as a logo on your shirt, cap, windbreaker, blazer, etc. Also, have your business cards with you all the time so that you can distribute it to people when they ask you for them.  However, do not be pushy as it would place you and your children in a difficult position. We all know how people avoid pushy salesperson so if you don’t want people to start avoiding you, don’t be too pushy. Let them approach you first. As long as your market and advertise yourself right, they will remember you when they want to purchase or sell property.

2. Your children and sports
This is a win-win situation both for your children and you! By enrolling your children in healthy sports activities such as football, cheer leading, swimming, basketball, track, etc, your children will be healthier. On top of that, when you attend their football game, soccer tournament, track meet, cheer leading competition or swimming competitions, you will get to network with hundreds of people gathered there to cheer on their children. Remember to attend these events dressed in your very own advertisement-wear, i.e. shirts, caps, T-shirts with your real estate business logo emblazoned on it. You can also distribute flyers of your business by placing them on the windshields of vehicles parked at the event.

3. Make other children happy with a little bit of sponsoring
Although this involve some spending, it is all for a good cause and the best part, you will be remembered for your kind act, thus generating leads for your real estate business. There are children who could not afford to pay for extra-curricular activities like field trips or sports events. So, why don’t you chip in and discuss with the school about sponsoring one or two children for several events throughout the year. This way, you will generate good will, earn a great reputation and give the child a wonderful childhood experience. Just remember not to boast about it or else it would all go to waste!